ShapeChic™ Lifting Jelly Bra

The Lifting Premium Jelly Bra uses patented jelly strip lift technology and a wide smooth back band to make your bust look visibly smaller, stay lifted all day, and eliminate back bulge — all without a single wire. Available in sizes 34DD through 44G.

<p><strong>How to measure.</strong> <em>Underbust</em> — run the tape snugly around your ribcage, directly under your bust. <em>Bust</em> — around the fullest part, tape level all the way round. Measure over a non-padded bra or bare skin, and breathe out normally.</p><p><strong>This one runs snug, and the band is where you feel it first.</strong> Of the customers who wrote to us about the fit of this bra, more than three in four said it was too small rather than too big. If you are between two sizes, or you are right on the edge of a row, take the larger one — the moulded cup keeps its shape either way, and the band is the part that has to stretch.</p><p><strong>Already know your bra size?</strong> Find it in the US, UK, EU or AU column and read across to the size on the left. Both band conventions are covered, so whether your last bra called you a 46B or a 42DDD, you will find yourself here.</p><p><strong>Cut for a bust up to 49" / 125cm.</strong> Above that this style runs out of cup before it runs out of band — the ShapeChic Original Bra is cut fuller and goes further.</p>

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