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5 Reasons Why 74,652+ Women Who Lost The Weight Are Obsessed With Their Brief
4.8 Excellent 13,868 reviews

5 Reasons Why 74,652+ Women Who Lost The Weight Are Obsessed With Their Brief

Find out why over 74,652+ women who lost the weight are loving the ShapeChic™ Instant Brief, the innovative brief that helps you look smooth and feel comfortable all day! Flatten the loose belly, wear the new dress, and stay smooth all day.

Instant Flat Tummy Smooth Under Dresses No Roll-Down All-Day Comfort
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🏆 Rated Best Shapewear Innovation in 2026
Flat Tummy from Front to Side (Guaranteed)
😔 Belly Fold✨ Flat Tummy

Reason #1

Flat Tummy from Front to Side (Guaranteed)

No Fold, No Ledge, No Sucking In. You turn sideways in the mirror and it's flat.

You did the work, and the lower belly still folds over every waistband. It's not you. Skin stretched for years doesn't snap back as fast as the stone came off. The crossed front bands gather it up and hold it. Turn sideways and you're flat from the side.

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"Lost 2 and a half stone and this is the first time the side view matches the front"

— Pauline R. Verified Customer
Smooth Under Your New Smaller Dress
😣 Shows Through🌸 Smooth Dress

Reason #2

Smooth Under Your New Smaller Dress

Your New-Size Dress Looks the Way It Should. You leave the cardigan on the banister and go.

You bought the smaller size, then hid it under a cardigan. Most shapewear stops right under the pooch, so it pushes out a ridge. This goes up past it, so there's no edge to show. Put the fitted dress on and it lies smooth from every angle.

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"Wore the new dress. No cardigan."

— Janet Verified Customer
Goodbye Rolling Down, Hello All-Day Hold
😩 Rolls Down💫 Stays Up

Reason #3

Goodbye Rolling Down, Hello All-Day Hold

High Waist + Crossed Bands = Zero Roll-Down. You sit down to dinner and nothing folds over.

Old control knickers roll down the minute you sit, so you spend dinner tugging at your waist. They stop too low, and the soft belly shoves them over. This one rises above your belly button and the crossed bands keep it there. Sit, bend, stand up. Nothing rolls down.

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"Sat on the floor playing with the grandkids for an hour and it hadn't moved"

— M. Hargreaves Verified Customer
Feel Soft, Cool Comfort Like Never Before
🥵 Hot & Itchy☁️ Cool & Soft

Reason #4

Feel Soft, Cool Comfort Like Never Before

Soft Enough to Wear Every Single Day. You get home, kick your shoes off and leave it on.

Tight shapewear gets hot and itchy, so it comes off in the loo by lunch. That's money sat in a drawer. This is soft, stretchy and breathable, like your everyday knickers. It holds the front flat and you forget it's on.

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"Wore it in the heat at my niece's barbecue and didn't get sweaty round the middle like with the old ones, which surprised me because it's firm on the front bit"

— Denise_W Verified Customer
Every-Stage Fit for Instant Savings
😓 Wrong Size😊 Fits Right

Reason #5

Every-Stage Fit for Instant Savings

The Right Size at Every Stage of Your Journey. Lose the next stone and your size is waiting.

You're still losing, so why pay full price for one brief you'll outgrow? Sizes run XS to 6XL. With Buy 1, Get 2 Free you've got three, so one's always clean. Skip the £6,000 tummy tuck and finish what the jab started.

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"Went down from the 3XL to the 2XL in April and just ordered again"

— Brenda T. Verified Customer
Three Flat-Tummy Briefs For The Price Of One — Buy 1, Get 2 Free

Three Flat-Tummy Briefs For The Price Of One — Buy 1, Get 2 Free

Buy 1, Get 2 Free: three ShapeChic Instant Briefs, one order, free UK delivery. Wear them for 30 days, and if the new dress doesn't lie flat, send them back. Every week you wait is another week under the cardigan.

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Sell out risk: HIGH | Already sold out 7 times last year
4.8 Excellent 13,868 reviews

ShapeChic™ Instant Brief

🏆 Rated Best Shapewear Innovation in 2026
  • No More Belly Fold
  • No More Rolling Down
  • Soft Breathable All-Day Wear
  • Instant Smooth Flat Tummy
$34.99
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In stock · Ships out within 2 working days
Free tracked shipping · Tracking on every order
100%Perfect fit
Wrong size? We swap it free.
Email us within 30 days and we will send the right size or refund you.
Risk-Free 30-Day Guarantee
Free Tracked Shipping On All Orders
Any Issue? We Reply Within 24h

Turn sideways in the mirror wearing the ShapeChic™ Instant Brief, and the soft pooch below your belly button is gone. It smooths your middle flat the instant it goes on, under anything. No sucking in, no holding your breath, no tugging at your top, no angling away from the camera. You step in, pull it up, and the dress you love lies smooth over your stomach from every angle.

It shapes your tummy the moment you pull it on in the morning. The fitted dress, the tucked-in blouse and the jeans you stopped buttoning all come back into rotation. You sit down at dinner, hug a friend, and skip that quick glance down at your middle. It looks like ordinary underwear outside and works like shapewear under everything you own, all day long.

  • High waist rises above the belly button
  • Crossed front bands gather loose skin flat
  • Step in, pull up, done
  • Soft, breathable stretch fabric
  • Looks like ordinary knickers, works like shapewear
  • Sizes XS to 6XL
  • Free tracked shipping on every order — no minimum spend.
  • Most orders leave the warehouse within one working day.
  • Your tracking link is emailed the moment it ships.
  • If your parcel doesn’t arrive, we send a replacement free.
  • Any issue at all — a real person replies within 24 hours.

You get 30 days to wear it and decide, on top of your usual legal rights. To return or swap sizes, email us with your order number and we'll send the address. Briefs must come back clean and in their original bag.

Rated 4.8/5 by 74,652 verified buyers

Join over 74,652+ Happy Women Who Lost The Weight

4.8
Rated 4.8/5 by 74,652 verified buyers
1%
AS
Angela S.
3 days ago
Verified
Didn't think anything would stay up through a 10 hour shift on the ward. Didnt roll once.
Stays Up32 found this helpful
CP
Christine P.
5 days ago
Verified
Sat through a full Sunday lunch. Still up. That's a first.
Stays Up57 found this helpful
D
Debbie
1 week ago
Verified
Thought it'd squash it up into a roll above. It doesn't make the skin go away, I knew that. It gathers it flat so you can't see it under a top and that's all I wanted
Loose Skin57 found this helpful
A
Alison
1 week ago
Verified
Lost just under 4 stone on the jab over about 14 months and everyone kept saying how well I looked, and I did from the front. Side on there was this soft flap under my belly button that no amount of walking touched. Size 14 now, was a 22, took the L. Put it on and the flap isn't there under my jeans. My daughter noticed before I said anything
After The Jab84 found this helpful
JK
Joanne K.
2 weeks ago
Verified
I'm 5ft 3, was 16 stone, now 12 and a half and still going. Was worried I'd buy a size and it'd be baggy in a month. Went by my waist on the chart and took the XL. With the buy 1 get 2 free I've got three so I'm not washing one every night, and when I drop the next size I'll order again. A friend at slimming club asked where I got it
Sizing62 found this helpful

Your Life Before VS After the Brief

Before ShapeChic
  • ✗ Cardigan on in July, just in case
  • ✗ Sit down, the belly folds over
  • ✗ Photos only from the chest up
  • ✗ New dress back in the bag, tags on
  • ✗ Old knickers rolled down by lunch
  • ✗ Hand over your tummy in every hug
After ShapeChic
  • ✓ Cardigan left on the hook
  • ✓ Sit down, nothing folds
  • ✓ Full-length photo sent to the group
  • ✓ New dress on, tags in the bin
  • ✓ Still above your belly button at teatime
  • ✓ Hugging back with both arms

Recommended by 94% of Verified Buyers

Straight from our Facebook — tags, questions and all.

4.8
94% recommend · 13,868 reviews
2,376 comments Most relevant
Rosa D.
Rosa D.

Margaret Ellison this is the one for your holiday in May, the linen dress won't cling to your tummy now

43
Like Reply 1 week ago 1 reply
Margaret Ellison
Margaret Ellison

already ordered, well 1 and they sent 2 free so we can share lol

9
Like Reply 6 days ago
Linda R.
Linda R.

is this legit? seen loads of these ads and the last control knickers i bought rolled down in an hour

28
Like Reply 2 weeks ago 2 replies
Aisha J.
Aisha J.

had mine 2 months. go by your waist on the size chart not your old dress size and it stays put

17
Like Reply 2 weeks ago
ShapeChic
ShapeChic Page Admin

Totally fair question. Every order has our 30-day guarantee and tracked delivery, so you can try it properly at home.

Like Reply 2 weeks ago
Patricia E.
Patricia E.

sat through a 2 hour film at the cinema and it was still above my belly button at the end. first time with any of these

61
Like Reply 3 weeks ago
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Frequently Asked Questions

No catch. Three briefs means one on, one in the wash and one spare, and you come back to us when you drop the next size.

74,652+ women who lost the weight wear ours, and 12,483 of them rated us 4.8. You try it at home with our 30-day guarantee, so the risk sits with us.

No. It rises above your belly button, so there's no edge on the soft bit to shove it over, and the crossed bands gather the loose skin flat underneath.

No. It sits above your belly button and the crossed front bands keep it there when you sit, bend or drive.

No. The fabric is soft and breathable, so it stays on all day like normal knickers.

Go by your waist on the size chart today, not your old dress size. Sizes run XS to 6XL, so when you drop a size the next one is there.

No, and nothing you wear will. It shapes and holds the loose skin flat while it's on, the second you pull it up.

Control knickers stop under the pooch and squash it into a ledge. This goes up over your belly button and gathers it flat.

Why the Brief?

ShapeChic
OTHERS
Rises above the belly button, no edge on the pooch
Gathers loose skin flat instead of squashing it
Stays up when you sit, bend or drive
No ledge showing through a fitted dress
Soft and breathable enough for all day
Sizes XS to 6XL for every stage of weight loss